The 1970s was the decade of lava lamps and shag carpets, but at the same time, it was full of contradictions: austerity, nature-loving hippies, and high-tech futurism.
In addition to the radical ideas of the Sixties that were accepted into American life and culture, disillusionment in government, advances in civil rights, and the women’s movement had also become major trends.
The West Coast was spearheading many of these changes, so we decided to pay homage to the iconic period and put together a list of pictures that perfectly illustrate its atmosphere. Continue scrolling to check them out!
#1 Classic 70s Style
Image credits: imgur.com
#2 Lax Terminal 3 (1970s)
Image credits: Historic Los Angeles
#3 Girls Waiting In Line To Use The Telephone In Their Dormitory
Image credits: imgur.com
#4 Marvin Gaye Driving On Sunset Blvd Towards Tower Records With His Girlfriend, 1975
Image credits: downwarddawg
#5 Looking East On Wilshire Towards San Vicente - 1977
Image credits: laexplained
#6 Morrison Hotel, Los Angeles, May 1972
Image credits: Henry Diltz
#7 Looking Up Pier Ave. In Hermosa Beach - 1979
Image credits: Paul McDonough
#8 Sunset Blvd 1973
Image credits: j3434
#9 My Grandmother And Dad On The California Coast In The 70s ?
Image credits: katrinkabuttlin
#10 The Hollyw Sign - 1978
Image credits: laexplained
#11 Venice Beach, California, 1979 ?
Image credits: imgur.com
#12 Keeping With The Westwood Theme This Morning - The Godfather Part II Playing At The Bruin In 1974
Image credits: Jason Horton
#13 Hillcrest Rd. In Beverly Hills
Image credits: friendsofsdarch
#14 The @rosebowl_fleamarket - 1976
Image credits: Claremont Archives
#15 Women Sitting At A Bus Stop On Hollywood Boulevard
Image credits: William Reagh
#16 Hollywood And Vine - 1970s. (Calling On The Car Buffs…)
Image credits: laexplained
#17 A Model Wearing A Marianne Ohm Tunic And Pants By A Shop Window. Glamour Magazine, 1970s?
Image credits: William Connors
#18 Santa Monica Pier (1970s)
Image credits: Historic Los Angeles
#19 The Theme Building At Lax
Image credits: Garry Winogrand
#20 Looking West On Sunset During Sunset With The Hollywood Athletic Club And The Blessed Sacrament Catholic Church In The Distance - 1976
Image credits: Roy Hankey
#21 The Rose Bowl Flea Market - 1976
Image credits: Claremont Archives
#22 Wilshire And San Vicente, 1970s. I Believe That Big 5 Is Still There
Image credits: Vintage Los Angeles / Ed Rhinehart
#23 Sunset Strip. 1978
Image credits: j3434
#24 Looking Down Western From Above Franklin
Image credits: laexplained
#25 Broadway Between 5th And 6th - 1978
Image credits: Kodachrome Forever
#26 Wilshire Blvd. As Seen From The East Side Of La Brea - 1976
Image credits: Bogdan Celichowski
#27 The Century Plaza Towers Under Construction - 1973/74
Image credits: laexplained
#28 Outside Of The Metropolitan Public Market In City Terrace
Image credits: Oscar Castillo
#29 S. Broadway - 1974
Image credits: laexplained
#30 Hollywood Boulevard East Of The 101 Freeway. (1970s)
Image credits: Historic Los Angeles
#31 Jay’s Jayburgers On The Corner Of Santa Monica And Virgil, 1979
Image credits: losangeles.history
#32 Hollywood & Vine - 1978
Image credits: Roy Hankey
#33 Whittier & Soto In Boyle Heights With The Old Monterey Theatre In The Distance - 70s
Image credits: LA Theatres Blog
#34 Car Wash At Melrose And Cole - 1974
Image credits: Roy Hankey
#35 Looking Down Sunset In Echo Park - 1976
Image credits: Roy Hankey
#36 Venice - 1973
The drugstore in the background is today’s @greatwhite Pacific Ave. location.
Image credits: USC Archives
#37 City Terrace Dr. Just East Of Carmelita
Image credits: Oscar R. Castillo.
