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Marie Claire
Marie Claire
Lifestyle
Katherine J. Igoe

32 Icons of the 1970s

70s icons sophia loren diana ross.

Of recent decades, the 1970s were probably the most experimental—in fashion, film, television, music, and culture as a whole. Vogue would even declare in the early '70s: “There are no rules in the fashion game, now.” The innovators in these spaces (some of whom you'll read about on this list) were making art that had sometimes literally never been done before—from David Bowie's androgyny to Blondie's feminine rock energy. Their impact had a long ripple effect, and many of these continued to be relevant into the 1980s and beyond. If you're just learning about some of these icons for the first time, prepare to go down the rabbithole. If you love the '70s, get ready for a fun walk down memory lane.

Below, 32 icons of the 1970s whose influence can still be felt today.

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