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Inverse
Inverse
Technology
David Grossman

27 years later, this irreverent platformer is a fascinating ‘90s time capsule

Mattel Playmates

In 1969, ABC debuted a Saturday morning cartoon called Hot Wheels. The show was sponsored by Mattel and focused on the adventures of a racing club driving Hot Wheels cars, although the show tried to also be “pro-safety.” The Federal Communications Commission took issue with the show, claiming that it was one giant advertisement for Mattel. The show was soon canceled. Shows couldn’t just be long advertisements for toys, could they?

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