With a name like “Game Boy,” it’s easy to see why so many people thought Nintendo’s first handheld gaming console was meant for children. That’s not to say that the handheld console was solely focused on kids, but a lot of its gaming library was. An ad from 1992 targeting both markets encouraged kids to “punish your father when he gets home” for taking their beloved device. Nintendo was internally skeptical about the Game Boy at its release, considering its drab shades of grey and bulky size.
