The Best FIFA Football Awards don’t exactly leave much open to interpretation. As the thoroughly thought-out name suggests, the annual award ceremony singles out the elite across the sport.
In direct competition with France Football’s Ballon d’Or, the unique selling point of The Best is not its branding but its format. While the prestigious individual created by the French magazine is exclusively decided by journalists, an even split of current players, managers, fans and media vote on The Best awards.
