Quelle surprise – the new Ford Mondeo unveiled yesterday in China won't be coming to Europe where sales of midsize sedans in the mainstream segment have been declining for years. Our colleagues at Motor1.com Germany got in touch with the Blue Oval's local branch and a spokesperson confirmed the "Mondeo" nameplate will only continue in the People's Republic.
As originally announced nearly a year ago, the Euro-spec Mondeo in all three body styles (liftback, sedan, wagon) will be officially retired in March when production at the factory in Valencia will come to an end. Meanwhile, it's one of the oldest models in its segment considering the car has been around for a decade. The moniker will be phased out in Europe after 30 years as Ford replaced the Sierra back in 1992.
