The eclectic and retail-fan-favorite Trader Joe’s is well-known to its loyalists for its quirky culture and low prices on a unique selection of food items. The store doesn't carry many branded items, but it does offer a wide variety of interesting products (especially frozen ones) in the Trader Joe's label. Employees, easy to spot in their Hawaiian shirts, go out of their way to be helpful, and the stores are livened up by creative chalkboards and other decor (including plastic lobsters).
As usual, customers still appreciate the unconventional touches that help make the Trader Joe’s shopping experience stand out from a traditional grocer. They also appreciate how much they save when shopping at the grocery store chain, especially in today's inflated economy. One cost comparison from CNET pitted Trader Joe's and regional chain Stop & Shop and found that for a grocery list of around 50 items in various categories, Trader Joe's cost roughly 33% less.
