Food manufacturers are masters of psychology, using clever language and design on their packaging to make products seem healthier than they are. This marketing technique, known as creating a “health halo,” tricks our brains into giving a food item a pass. We feel less guilty about consuming it, which often leads us to eat larger portions or more frequently than we otherwise would. By understanding these ten common packaging lies, you can see past the marketing and make more informed choices about what you eat.
