With a market capitalization of $2.01 billion, Yelp Inc. (YELP) operates a platform connecting consumers with local businesses in the United States and internationally. The advertising products offered by the company caters to local businesses of various sizes and categories, including restaurants, shopping, beauty and fitness, and health, as well as home, local, auto, professional, pets, events, real estate, and financial services.
Despite the challenging macroeconomic climate, Jeremy Stoppelman, YELP co-founder and chief executive officer, sounded contrarian and bullish while announcing the company’s recent results — “The third quarter brought a number of new highs as advertisers continued to turn to Yelp for our broad-based ad platform and high-intent audience.”
