As restaurant prices jumped 30% from 2019 to 2024, dining out got pricey, driving away diners and leaving operators scrambling to survive. Consequently, restaurants are leaning into digital innovation, delivery deals, and loyalty programs to cushion margins.
While McDonald's Corporation (MCD) underperformed earlier this year, the company is aggressively taking steps to navigate a tough consumer environment. A Dividend Aristocrat with nearly five decades of dividend hikes, McDonald’s has robust cash flow, a dedicated customer base, and a massive global footprint to help buffer against macro volatility.
